Observations of Offshore Europe 2023 from a digital marketer

September 14, 2023

At the beginning of September, The Offshore Europe conference was held in Aberdeen, bringing together a vast number of both small and large companies across the energy sector.  Since I moved to Scotland back in ’09, I’ve religiously attended the event and this time was no exception. As always, it was great to visit with clients […]

Digital PR Campaign Strategy: What to Do After Your Press Release is Published  

August 2, 2023

You’ve been landing great press releases for your business (or clients, if you happen to be an agency exec and reading this) but what are you doing afterwards to enhance your results? Without a digital PR campaign distribution strategy, where you’re not actively sharing press releases after they’re published, you will struggle with poor brand visibility.

12 Ways to Support Small + Local Businesses

November 14, 2022

Small businesses are the mainstay in our economy and it’s important now, more than ever, to show support to small and local businesses. These shops, eateries and offices make up the fabric of our communities! Here are our favourite ways to shop around and help small businesses this year. 

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