Aberdeen City Council, in partnership with Brandhouzz Digital, is hosting a one-day workshop designed to help city centre businesses strengthen their online presence and attract more customers. Taking place on 20th March 2025 at Marischal College, this interactive session will focus on practical social media and AI strategies, tailored for small business owners with limited time and resources.

Supporting Aberdeen’s Business Community

Local businesses are the backbone of Aberdeen’s high street, and digital marketing is a powerful tool to drive footfall and increase visibility. Whether you run a café, boutique, salon, or professional service, this workshop will provide actionable strategies to help you connect with customers and stand out online.

The course will be led by Victoria Vyalikova, Managing Director of BrandHouzz Digital, who has almost two decades of experience in digital marketing and over a decade of experience helping Aberdeen and Aberdeenshire businesses succeed online. Victoria has worked across industries including the tourism and hospitality, professional services, B2B, and the energy sector, providing expert guidance in building strong brand presences, increasing sales, and delivering impactful marketing strategies.

“Many small business owners know they need to be active online but feel overwhelmed by the constant changes in social media and digital marketing. This workshop is designed to cut through the noise and provide practical, time-efficient strategies that actually work—so businesses can attract customers without spending hours online” said Victoria

This hands-on digital marketing workshop is a must-attend for city centre businesses looking to take control of their online visibility and achieve real results.

How to Register

This workshop is open to all Aberdeen city centre business owners looking to strengthen their online presence and improve their digital marketing efforts. Whether you’re just starting out on social media or looking for better ways to manage your existing platforms, this session will provide practical, hands-on guidance to help you move forward with confidence.

There are no restrictions on attendance, and businesses of all sizes and sectors are encouraged to take part. By joining this workshop, you’ll gain valuable insights, connect with other local business owners, and leave with actionable strategies to implement right away.

For more information and to secure your place, register via this Eventbrite page.

About BrandHouzz Digital

BrandHouzz Digital is a strategic marketing consultancy focused on helping businesses grow through data-driven digital marketing. With a transparent, results-driven approach, BrandHouzz has supported businesses across professional services, hospitality, and B2B industries, delivering clear, effective strategies tailored to each client’s needs. Learn more at brandhouzz.com/what-we-do.